Case study

HeartFocus: building heartfocus.ai in Webflow and adding to it on request

ActiveSet built and launched heartfocus.ai in Webflow in May 2024 from agency Figma designs, and has delivered new pages and site updates on request ever since.

Industry
Healthcare
Services
Webflow development
Relationship
Client since April 2024, ongoing
Design
HeartFocus's design agency (2024 launch)
Live site
HeartFocus case study by ActiveSet: the heartfocus.ai homepage on desktop and phone
Case study · Webflow development

ActiveSet built and launched heartfocus.ai in Webflow in May 2024 from agency Figma designs, and has delivered new pages and site updates on request ever since.

Visit heartfocus.ai
heartfocus.ai
The heartfocus.ai homepage on desktop
The heartfocus.ai homepage on a phone
22May 2024

heartfocus.ai launches in Webflow

2+years

Building for HeartFocus since April 2024, ongoing

3years

Of new pages and updates, from 2024 to 2026

5pages

Updated in mid-2025: Education, Primary care, Product, Partners and Home

Client
HeartFocus
Industry
Healthcare
Services
Webflow development
Relationship
Client since April 2024, ongoing
Design
HeartFocus's design agency (2024 launch)
Live site
heartfocus.ai

Overview

heartfocus.ai is the HeartFocus website. ActiveSet built it in Webflow in 2024 and has added pages and updates whenever the HeartFocus team asks. This page covers the website work only.

Where they started

In April 2024 HeartFocus asked ActiveSet to build its new website in Webflow. The designs were Figma files from HeartFocus's design agency.

heartfocus.ai today

HeartFocus Link, Education, User manuals, FAQ and Contact pages on desktop, captured from the live site on 23 October 2026.

Five heartfocus.ai pages on desktop: HeartFocus Link, Education, User manuals, FAQ and Contact

What we built, year by year

Grouped by year and cut to the main items.

May 2024Launch

Built heartfocus.ai in Webflow with the CMS, forms, analytics and SEO setup, and the domain connection. Moved the project into HeartFocus's own Webflow workspace, wrote an editor guide, and launched the site on 22 May 2024.

Late 2024September to December

A launch page for HeartFocus Education, user manual pages driven by the CMS, a tutorial page, an FAQ page, and legal and portal terms pages.

2025News and updates

A footer redesign and a News page with a CMS-driven “As seen in” block (February to April), then updates across the Education, Primary care, Product, Partners and Home pages (July to August).

2026Ongoing

White papers and publications pages (January), a POCUS certification page, a product page and FAQ page for HeartFocus Link, a software licence agreement page (March to August), and a DICOM server configuration resource page (September).

How the work runs

01

Requests as they come up

HeartFocus sends requests as they come up, and ActiveSet builds each page or change in HeartFocus's Webflow site. Recent pages, such as the HeartFocus Link FAQ page, were approved by the HeartFocus team before they went to production.

02

HeartFocus's own workspace

The site sits in HeartFocus's own Webflow workspace, and the editor guide written at launch lets the team edit pages and CMS content themselves.

03

Client-First builds

Builds follow Finsweet's Client-First naming system, with the style guide set up first and reusable components. The Client-First class names are visible in heartfocus.ai's live HTML.

As of October 2026 the work is ongoing. See the live site: heartfocus.ai.

About this case study

This page describes ActiveSet's own website work for HeartFocus. For information about HeartFocus products, see heartfocus.ai. Dates come from our project records: the shared Slack channel, email and calendar. The screens were captured from the live site on 23 October 2026. This page does not include traffic, conversion or revenue figures.

Share this page:
Table of Contents
Table of Contents
Excited?
Let’s make you a website your customers will love
Let’s make you a website your customers will love
Let’s make you a website your customers will love
Let’s make you a website your customers will love